2010 ROUTE 20 MEMBERSHIP APPLICATION

Membership is welcome at any time, however to be included on the 2010 Route 20 Scenic Byway Map and Brochure, time is running out. To be included, your membership application and payment must be received by April 15. And, if you want to place an ad on the map and brochure, the Ad Form and payment are also due by April 15.

This year the Association is implementing an all-new marketing plan for Route 20. Elements of the plan include an all-new website to be launched by mid-May, a newly designed 36 panel map and brochure with lots of information for travelers, and a new public relations initiative including regular press releases and e-newsletters.

These are difficult times for travelers and businesses alike: travel will be constrained and families will have less disposable income. On the other hand, these are times of opportunity for businesses on Route 20 and in the Route 20 Corridor: travelers will likely stay closer to home - and the more we can attract their attention and encourage them to see all there is to do along this historic highway and New York State Scenic Byway the better chance we have to see them in our businesses..

We encourage you to join the Association and to advertise with us this year. Look over the membership application, the amenities offered with each level of membership, and pick the level that suits you best. (If you are a Chamber of Commerce or similar organization we have special opportunities for you. Just e-mail us here for information.)

Then look at the opportunities you have to advertise on the 2010 Map and Brochure, and the samples of the sizes of ads that are available. Pick one that works for you.

Once you have printed the Membership Application and Ad Order Form, complete them and then, because time is so important send them with your payment directly to: John Sagendorf, Administrator, 109 Van Deusen Drive, Cobleskill, NY 12043. Other methods to contact us are listed on the Membership Application.

Now, to access the Membership Application (click here) or Ad Order Form (click here).