News

Route 20 Road Challenge Series BEGINS 11TH SEASON

Click here for press release in PDF format

RICHFIELD SPRINGS, NY. The Route 20 Road Challenge Series begins its 11th season on Saturday, April 9, with two races -- the Stockbridge Valley Hot Foot 5k Run/Walk and the Hamilton/Colgate University Habitat for Humanity HomeRun 5k Run/Walk and Half Marathon. Another 15 promoted races will take place through October from Chittenango and Nelson to Esperance... [more]

Route 20 Scenic Byway Unveils 2011 Plans

Click here for article in PDF format

HAMILTON, N.Y. -- The Route 20 Association of New York State unveiled plans for 2011 during the organization's recent 10th Annual Meeting and Dinner at the Colgate Inn. Association President Dr. Ellen McHale said, "Our plans for 2011 will build on the strong foundation put in place in 2010." She noted that efforts included a new website and a new road map and guide -- b... [more]

Route 20 Association of New York State Launches New Marketing Campaign for Route 20 Scenic Byway
RICHFIELD SPRINGS, N.Y. -- The Route 20 Association of New York State, stewards of the Route 20 Scenic Byway, is launching an all-new marketing campaign for the Byway this year. Elements of the campaign include a new, 36-panel Route 20 map and brochure. A new website will list businesses and attractions in the corridor as well as scenic tour itineraries and food and lodging facilities. Other components of the marketing campaign include media outreach, an E-newsletter, a Route 20 prese... [more]